For much of night riding, the key to survival is not only seeing but also being seen, the CherryBomb addresses the latter. By incorporating a unique multi-directional collimator specifically designed for cycling, the CherryBomb maximizes visibility by dispersing light to the sides of the rider as well as to the rear, effectively eliminating blind spots to upcoming automobiles. To further rider safety and visibility, the CherryBomb employs a custom made, built in reflector which allows the rider to be night time visible even when the taillight is in the off position. Clip and bike mounts are included, for flexible mounting options. New in 2012, we have your back with the choice of the .5 watt CherryBomb and the CherryBomb 1 watt.